David Todd McCarty is a Partner and Director of Branding at Panzano+Partners, a New Jersey-based branding firm that specializes in branding through data-based storytelling. From luxury retail and resorts, to multi-use developments and experiential destinations, Panzano creates a sense of place through strategic, data-driven marketing told with stories.
If you aspire to create authentic experiences that consumers will connect with on an emotional level, you must seek excellence,...
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Breaking The Connection Between Sales And Rent In The Age Of Omni-Channel Brand Management We are in the midst of...
The concept of visualizing the outcome you desire is not new, and in fact has been around long enough to...